

Twenty scripts from one piece of footage
Gen See · Case study
My Friend Who Never Wears Makeup
The work
Gen See shot the footage themselves. A creator worked with their in-house team, and the raw material was already made and paid for. Adge came in at the angle, not the camera.
Our AI scriptwriter wrote 20 scripts off that single asset, each attacking the opportunity from a different motivation or barrier. Same footage, same creator, same production cost. The asset's shelf life was extended on script writing alone.
- Ad
- 1
- New narratives
- 20
- Stick rate
- 50%
- New production
- 0
Next step

